Loading . . .

Performance

is in our dna

Budgets managed in 2023

$300M

About us

400+

Advertisers

625+

Publishers

21m+

Sales generated

Point2Web is the global marketing ecosystem providing the most effective performance solutions for advertisers, publishers, and agencies, with hands-on media-buying expertise via top paid media channels.

who we work with?

We push the boundaries of advertising with strategic insights, hands-on experience, and sometimes unexpected innovative moves.

Publishers

Marketing agencies

Advertisers

Media buying teams

Brands

Publishers

Marketing agencies

Advertisers

Media buying teams

Brands

Our partners

Events

31 July - 1 August

Trends, Innovations and Networking at Affiliate Summit East

Want to network and close deals while exploring the Big Apple?

New York, USA

>>>>

24-26 April, 2023

Exploring Senior Healthcare at Medicarians

Want to level up your healthcare & insurance game while walking by the Bellagio

Las vegas, USA

>>>>

12-13 July 2023

Unleashing the Power of Affiliate Marketing at AW Conference

Want to network and close deals while cruising La Rambla?

Barcelona, Spain

>>>>

Blog

The Benefits of Cross-Channel Marketing

Cross-channel marketing is all about creating a unified strategy that connects with your audience across various touchpoints. Whether it’s social media, email, or search engines, each channel plays a unique role in guiding potential customers through their journey. The beauty of this approach lies in its ability to create a cohesive narrative that builds stronger […]

25-Jun-2024

read more

Don’t Wait Until It’s Too Late and Prepare for Meta’s ASP Policy Changes

The digital advertising space is constantly evolving—that’s just the way it is. As for one significant shift that is on the horizon? Meta’s upcoming policy adjustments. Set to take effect soon, these changes will have far-reaching impacts on how businesses manage and optimize their advertising strategies. For advertisers heavily reliant on Meta’s platforms, now is […]

13-Jun-2024

read more

Point2Web’s Experience at AFFILIATE EXPO Conference 2024

Networking and Learning at AFFILIATE EXPO 2024 Back with more knowledge and confidence than ever. The event lasted 2 days from the 6th and 7th of June and Milan during this time was magical, but that’s not what our team was most looking forward to. We were looking forward to meeting so many passionate and […]

12-Jun-2024

read more

Why You’d Better Diversify Your Advertising Portfolio

In today’s rapidly changing digital landscape, diversifying your advertising portfolio is not just a strategy – it’s a necessity. By spreading your investments across multiple channels and platforms, you can safeguard your business against volatility in any single channel and tap into different audience segments. This approach not only enhances your reach but also fortifies […]

16-May-2024

read more

Meta’s New Move: Ad World Shaken as Sales Partner Program Gets Axed! 

The anticipation of upcoming events, such as Meta winding down its Sales Partner Program this summer, has already shaken the advertising industry. However, fret not! With Point2Web, advertisers can directly collaborate with the company, offering a seamless solution amidst the changes. With a keen awareness of evolving market trends, we are prepared to lead clients […]

16-Apr-2024

read more

Media Buyer Sprints with Point2Web

In the fast-paced realm of digital marketing, staying ahead of the curve is paramount. At Point2Web, we recognize the importance of innovation and continuous learning in the dynamic landscape of Media Buying. Our Media Buyer Sprints have emerged as a unique opportunity for aspiring professionals to dive into the intricacies of Media Buying, test their […]

31-Jan-2024

read more

Hidden Quarter Potential: A Q5 Marketing Guide

As we step into the Q5 period at Point2Web, a wave of excitement and innovation unfolds. This article serves as an announcement, shedding light on why this period is optimal for launching advertisements. Moreover, it emphasizes the integral departments, including the Creative Studio, Compliance Department, and collaborative efforts with Performance Networks and Agencies. The Significance […]

13-Dec-2023

read more

Point2Web Performance Network: Overview

With $200M in managed media and a pool of 85+ clients who have stayed with us for over 3 years, Point2Web Performance Network knows how to provide the finest service to help clients reach their desired goals.

12-Jun-2023

read more

Point2Web Creative Studio: Overview

Point2Web provides a handy solution for media buying teams—Creative Studio. With over $10 million in ad spend, we know what we’re doing.

05-Jun-2023

read more

Point2Web Agency: Overview

Point2Web Agency is the ultimate tool to balance all your ad accounts on different platforms. It provides pre-moderation of advertising flows, account management, and media planning, as well as a Creative Studio that produces fast & compliant content.

29-May-2023

read more